Ciconi news

TNT Post rebrand

Postal service TNT Post UK rebrands as "whistl"

TNT Post UK, Britain's second-largest postal service, has re-branded as "whistl."

The re-brand retains TNT Post's existing orange and black colours and is the result of extensive research, the firm said.

"The new brand reflects the team work culture, our positive can-do attitude and our aim to do the right thing for our colleagues, customers and communities in which we work," said Chief Executive Nick Wells.

Specialising in business mail sorting, TNT Post/whistl is Royal Mail's biggest competitor. It collects 22% of UK mail and processes 4 billion items per year, according to the firm's own data.

Posted 18 September 2014